Carolina Cat: Next Generation Demo Days


Carolina Cat held a Next Generation Demo Days event Oct. 11-13, at an expansive 20-acre quarry in Midland, N.C.


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The event drew more than 500 customers, including a diverse group of industry professionals, equipment manufacturers and potential buyers. Attendees were provided with a unique opportunity to experience the latest cutting-edge construction, power, paving and technology equipment up close and personal.

The event showcased an extensive collection of more than 50 pieces of equipment, including dozers, excavators, articulated trucks, compact track loaders and more. In addition to equipment demonstrations, the event hosted an array of partners and vendors booths, providing an in-depth opportunity to explore Carolina Cat's product offerings and services. Vendors included Atlas Copco, Multiquip Inc., B2W Software Inc., Wanco Inc., Allmand, Genie, Hydrema and Tenna.

Carolina Cat also provided attendees with an opportunity to learn more about SITECH Horizon, Power Products and Solutions, Prime Source and Hydraulics Express.

"Carolina Cat would like to extend its heartfelt gratitude to all the attendees, sponsors and employees who made Carolina Cat Demo Days a resounding success," the company said. "The event truly reflected Carolina Cat's unwavering dedication to providing exceptional equipment solutions and fostering the growth and prosperity of the construction and heavy equipment industries."

On the final day of the event, Carolina Cat closed its doors to the public and hosted an exclusive, employee-only continuation of the Demo Days event, organized by the company's Women LEAD Employee Resource Group. With more than 100 attendees, the Women LEAD event extended the Demo Days theme to employees, offering women a unique opportunity to network, explore mentorship avenues and receive hands-on tutorials on various Cat products. The event also featured two accomplished women leaders from the construction industry, who shared their experiences and offered mentorship advice to women working in the field.

"The event was a huge success," said Christy Smith, marketing manager of Carolina Cat and member of Women LEAD. "We received a ton of positive feedback and notable achievements throughout. We are so proud to have organized such an inspiring and educational event and we look forward to hosting similar events in the future."

The event allowed attendees to engage with the latest technologies and innovations in the industry while learning from experienced professionals. This Women LEAD event marks a significant milestone in the company's commitment to promoting diversity and equality in the workplace, creating a welcoming and inclusive environment for all employees, the company said. Overall, the event served as an informative platform for women to learn from industry experts, network with peers and gain insights into the latest trends and developments in the construction industry. CEG

Many machines were on hand for the attendees to test out.(CEG photo) Rita Chess of Broad River Landmarks in Mooresboro, N.C., operates the small, but mighty Cat 300.9 mini-excavator.(CEG photo) (L-R): Nathan Skipper of Carolina Cat goes over the advanced Cat 340 excavator with Colby and Drew Turner, both of Turner Site Services in Charlotte, N.C.(CEG photo) Cat tiltrotators for excavators provide 360-degree rotation and 40-degree tilting action side-to-side, allowing the machine to reach more work areas from a single position. The tiltrotator enables the operator to maneuver around posts, rocks and other obstacles, as well as to more easily reach along ditch edges.(CEG photo) Attendees had an opportunity to test out a variety of the latest Cat excavators.(CEG photo) Attendees of Carolina Cat Demo Days could operate several models of Cat excavators.(CEG photo) Caterpillar D1, D4 and D6 dozers were all available for attendees to operate.(CEG photo) Real world operating conditions were set up for the attendees.(CEG photo) The Cat 740 ejector can unload material while moving or stationary.(CEG photo) An attendee tests out a Cat D1 dozer.(CEG photo) (L-R) are Joe Reynolds, Republic Services, Uwharrie Environmental in Mount Gilled, N.C.; and Mitch Christenbury, Mike Kunz and Brian Hoffman, all of Carolina Cat.(CEG photo) A Cat 938 wheel loader gets put through its paces.(CEG photo) The Cat 950 wheel loader picks up another full load with ease.(CEG photo) The Women LEAD event extended the Demo Days theme to employees, offering women a unique opportunity to network, explore mentorship avenues and receive hands-on tutorials on various Cat products.(CEG photo) (L-R): Jeff Raper and Daniel Church, both of Bottom Land Site Solutions in Statesville, N.C., are learning about the Cat 308 excavator from Natasha Demaio of Carolina Cat.(CEG photo) The Cat 740 ejector and 740 GC trucks feature the latest worksite technology, including stability assist and traction control. (L-R) are Scott Thomas, Caterpillar; and Josh Surrett, Mark Ross and Austin Capps, all of Tennoca Construction in Asheville, N.C.(CEG photo) Carolina Cat also had an operator simulator on hand. Here, an attendee learns how to operate a Cat D6.(CEG photo) Food trucks offered a variety of favorites that everyone enjoyed.(CEG photo) Carolina Cat also had several paving products on hand for its customers to look over.(CEG photo) (L-R) are Jason Mauney, Avery Hill and John Mullis, all of Wayne Brothers Inc. in Davidson, N.C.(CEG photo) (L-R) are Shawn Elliott of Caterpillar; and Chad Wesson, Jaida Wesson Mangum, and Zach, Nate and Seth Wesson, all of Two Brothers Utility in Shelby, N.C.(CEG photo) (L-R) are Joseph Wainwright, John Meade, Wayne Thompson, Lauren Belt, Eric Becker and  Mitch Christenbury, all of Carolina Cat; and Joshua Buchman, Malcolm Klepp, Lance Hanna and Nelson Cook, all of Blythe Construction, a division of Vinci USA in Charlotte, N.C.(CEG photo)